We are certified coaches with years of experience helping individuals figure out what’s holding them back from achieving their goals, and helping business leaders figure out how to make their teams and organizations more effective.



Individual & Executive Coaching

Both Nicole and Ruth are certified coaches, with years of experience in both one-on-one and team coaching. They engage individuals through thoughtful conversation and the use of assessments, including Myers Briggs Type Indicator (MBTI) and EQ-i 2.0 and EQ-i 2.0 360 assessments.

For Individuals

Are you stuck?

Perhaps you are at a crossroads in your career, not sure what to do next, where to go, or how to get started. Do you have trouble setting goals and/or keeping them? Maybe you find yourself staring at a blank piece of paper, not sure what it is that’s bugging you, but sure that you need to do something about it. But what?

We can help you figure out that direction you want to go and the next step to take, and then set you on a path to be successful in achieving your goals. Our approach is simple, private, and effective.

For Business Leaders

Would you like to be more effective as a leader?

We offer Executive Coaching to help people develop a team, achieve goals, and move their careers forward. Similar to our “Coaching for Individuals,” our Executive Coaching approach involves uncovering the barriers to your success, setting goals, and developing an action plan to get them done. Combined with our psychometric assessments (Myers-Briggs Type Indicator and/or EQ-i 2.0), we can help you find that “career-defining” moment you’ve been looking for.

Coaching is life changing, and packages start at $499.   Click here and find out which coaching package is right for you.

Testimonials from our clients:

When I started looking for a new position I was pushing in many different directions, making a focused job search difficult.

Nicole’s strategies on how to organize my efforts more effectively and how to narrow the goalposts towards the type of role I was truly seeking breathed new life into my search. I started to feel traction immediately.

The skills I gained from our sessions are also applicable to everyday organization and problem solving, allowing forward motion with renewed vigour. -Jason Hatcher, Creative Director

I came to Whiteboard Consulting seeking help to prep for an interview. What I thought was going to be a stressful conversation turned out to be very motivating and encouraging. Ruth listened to my concerns offering insightful and helpful tips on how to tackle the issues.  She asked questions that changed my perspective! I ended up with a clear vision on how to best to approach the interview. (P.S. I got the job💃) – Sarah Smith, Marketing Manager, LCBO

When I was about to change careers Nicole North was the person I turned to.  Nicole is particularly effective at helping you recognize your strengths to reach your potential.  Her knowledge, positive coaching style and professionalism are top shelf. – Gillian Hatcher BSc, RT(T), Senior Technical Product Manager, 3D Bolus Inc.

Dear Nicole: I wanted to send you a quick line to say thank you for our coaching sessions!  Before the experience, I wasn’t sure what I wanted, but with your logical, hands-on approach, I have  a much more clear vision, a 5 year plan and set goals along the way to help get me there.  I truly appreciate your positive attitude, down to earth approach and honest feedback.  You have a gift of seeing any situation with an optimistic lens and finding opportunities where none seem apparent – it’s quite refreshing.  You are so good at what you do and I wish you nothing but success!  – Catherine Pagliaroli, Manager, Ontario Public Service

I asked Ruth to help me prepare for a critical panel interview with the partnership committee of my Bay Street law firm. Given her skills and expertise, I had confidence asking her to help prepare me with mock questions and an interview. She did an amazing job, as I had expected – she asked me tough but thoughtful questions and helped me frame my responses in a more strategic, confident and polished way. Needless to say, as a direct result of Ruth’s coaching and guidance, I aced the interview and was promoted to partner as a result. I will always ask for Ruth’s guidance for similar matters in he future and would recommend her to others. Thank you, Ruth!  – A.B., Bay Street, Toronto, Law Firm